Wal-Mart in 2005: Managing Globalization
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This case study was compiled from published sources, and is intended to be used as a basis for class discussion. It is not intended to illustrate either effective or ineffective handling of a management situation. Nor is it a primary information source.
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Case Details: |
Price: |
Case Code |
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BSTA137 |
Electronic Format: Rs.
400; Courier (within India):Rs. 25 Extra
Themes- |
Case Length |
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18 Pages |
Period |
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Organization |
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Pub Date |
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2005 |
Teaching Note |
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Not Available |
Countries
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US |
Industry |
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Abstract:
For Wal-Mart's founder, Sam Walton, going global had not been a top priority. It
was only after Walton's death, that Wal-Mart's globalization accelerated.
Walton's successors realized that waiting too long to get into foreign countries
would allow competitors to gain a foothold in overseas markets. Moving fast
would give Wal-Mart the necessary time to learn the complexities of
international business and to correct its mistakes before others joined the
fray. Since then Wal-Mart has entered several overseas markets. While Wal-Mart
has succeeded in some markets, it has encountered major challenges in others.
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Contents:
Keywords:
Wal-Mart, Sam Walton, Globalization, International business, World's Biggest Retailer, Global Expansion, Super centers and SAMS Clubs
Wal-Mart in 2005: Managing Globalization
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